My First Million #71 with Nick Bare - Monthly vs Annual Subscription Billing, Fitness Events Post-COVID & Making Content To Build $10M+ Biz
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May 1, 2020 
Nick Bare, a dynamic entrepreneur and founder of BPN Fitness, shares his inspiring journey from college dorm to an eight-figure business. He discusses the strategic advantages of monthly vs. annual subscription billing and the booming market of fitness apps. Nick emphasizes authenticity in branding and the role of tech innovations, like AI, in fitness. He also touches on the impact of COVID-19 on fitness events and community engagement, along with insights from his new book, '25 Hours a Day.' A fascinating dive into the vibrant fitness industry!
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Nick Bare's Background
- Nick Bare, an Army veteran, started BPN Fitness in his dorm room.
- He scaled it from $20,000 to eight figures while serving.
YouTube Growth
- Nick Bare documented his military life and training on YouTube.
- One video, "Day in the Life," gained a million views and 50,000 subscribers.
BPN's Beginnings
- Nick Bare started BPN by mixing pre-workout in his dorm room.
- He took a $20,000 loan to start official production.
