Mixed Signals from Semafor Media

Scott Galloway on money, marketing, and masculinity

7 snips
Jul 25, 2025
Scott Galloway, a marketing professor at NYU and prolific podcaster, discusses his journey from academia to media stardom. He explores the shifting dynamics of masculinity, highlighting the challenges young men face today. Galloway shares insights on the burgeoning role of podcasts in advertising and political campaigns and reveals how his platform empowers conversations about mental health and identity. The discussion also touches on the essential transparency in financial matters and how modern marketing is evolving in the digital age.
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ANECDOTE

Galloway's Media Origin Anecdote

  • Scott Galloway became a media figure after writing his first book in 2016-2017 and starting to podcast with Kara Swisher.
  • He initially had no podcasting experience and fell into the medium accidentally but effectively.
INSIGHT

Podcasting's Winner-Take Economy

  • Podcasting has become a winner-take-all industry with very high profit margins above a certain revenue.
  • Most podcasts do not make money, but top ones like Galloway's can generate tens of millions annually.
INSIGHT

Podcast Listeners Are Advertisers' Gold

  • Advertisers desire young podcast listeners because they make impulsive, high-margin purchases signaling status.
  • Podcasting attracts valuable demographics unlike traditional TV advertising with older, stable consumers.
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