Let's Get Dressed
Meet The Brand Behind The Best White Tee, Leset
Sep 16, 2024
Lili Chemla, the founder of Leset, is joined by Hollywood star Jennifer Lawrence and fashion influencer Hailey Bieber. They delve into the art of building a lasting fashion brand, focusing on the finest white tee and the appeal of matching sets. Lili shares insights into the meticulous design process behind her brand's success and the nostalgic resurgence of 90s trends. Excitement buzzes around the grand opening of their new NYC store, showcasing a fresh shopping experience that blends chic aesthetics with practicality.
32:42
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Quick takeaways
- Lily Shemla discusses the importance of staying true to brand identity while creating timeless and versatile fashion essentials for everyday wear.
- The conversation highlights Lisette's commitment to sustainability through mindful production choices, including smaller quantity runs to minimize waste.
Deep dives
Fashion Week Experience
The episode discusses the host's brief visit to Fashion Week in New York City, punctuated by personal commitments, including attending a wedding. The excitement surrounding the Tory Burch show, which the host considers a favorite, is highlighted, along with the exhaustion that comes from such fast-paced events. The host also shares personal anecdotes about dealing with discomfort from wearing fashionable shoes and the struggle to find sleep while in the city. This sets the stage for a light-hearted exploration of fashion and personal style amidst the whirlwind of Fashion Week activities.
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