Our Plans for 2024 (HINT: PARTNERSHIPS) - EP60 TWIDM
Jan 3, 2024
auto_awesome
The hosts discuss their recent success in sales using a podcast code, their strategy of spamming Reddit for promotion, and their involvement with Amazon influencers. They also talk about the decline of their main website and strategy of interlinking content, the potential benefits and concerns of joining a partnership platform called millions.co, the benefits of posting on a subreddit and receiving upvotes, the importance of building a big brand on platforms like YouTube or social media, the concept of EAT in SEO, and the risks and potential benefits of adding a casino to a website.
Creating video and written content, such as reaction-style videos and articles, is crucial for driving growth and generating partnerships.
Recovering from penalties or algorithm updates remains challenging, and it is important to avoid risky tactics that could compromise future partnerships and rankings.
Deep dives
Content Creation and Partnership Growth
The podcast episode discusses the importance of content creation and partnership growth. The speaker emphasizes the need to focus on creating video and written content, such as reaction-style videos and articles, to drive growth. They highlight the success of daily series and crowd-sourced comments in generating engagement and partnerships. The speaker also mentions the significance of pumping out a high volume of content, optimizing it for ranking, and utilizing the power of backlinks and brand mentions. They express excitement about expanding partnerships, including exploring opportunities on platforms like OnlyFans and engaging with local newspapers for further growth.
Navigating Google's Updates and Recovery Experts
The podcast delves into the challenges of Google's updates and the validity of recovery experts. The speaker shares their observations that recovery experts may not provide substantial value as recovering from penalties or algorithm updates remains a challenge. They discuss the resilience of health-focused sites compared to niche sites and the potential impact of factors like EAT (Expertise, Authoritativeness, and Trustworthiness). Additionally, they mention instances where negative comments on social media and Reddit have impacted site rankings and emphasize the importance of avoiding risky tactics that could compromise future partnerships.
Monetization Opportunities and Future Plans
The podcast explores various monetization opportunities and future plans. The speaker discusses the potential of partnering with a streaming platform to leverage social media assets and monetize content through product sales and sponsorships. They highlight the benefits of establishing a presence on Reddit and the crowd-sourced nature of comments and upvotes. There is mention of considering options like creating an SEO agency directory and focusing on high-ticket products within the health and home industries. The speaker also expresses enthusiasm for expanding content creation, targeting different niches, and incorporating original topics and ideas.
Signup for Advise, coupon code INDEXSY:
https://advise.so/indexsy/
Get the newsletter that keeps 30k+ marketers in the loop:
https://marketingletter.com/newsletter/
Apply to be a sponsor:
https://marketingletter.com/advertise/
Follow the hosts on X:
https://twitter.com/indexsy/
https://twitter.com/mrjamesdelacey
Get the Snipd podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered podcast player
Listen to all your favourite podcasts with AI-powered features
Discover highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share & Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered podcast player
Listen to all your favourite podcasts with AI-powered features
Discover highlights
Listen to the best highlights from the podcasts you love and dive into the full episode