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Brett Heffes, CEO of Winmark, discusses the growth of Play It Again Sports, capital allocation strategies, and building an everlasting business. Learn about the success of Winmark, a franchisor owning Plato’s Closet, Play It Again Sports, and Once Upon a Child.
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Quick takeaways
- Windmark CEO Brett Heffes values community and legacy in franchise businesses, focusing on long-term success and value creation.
- Play It Again Sports saw sales growth during the pandemic through multi-channel marketing strategies and strategic partnerships, driving brand awareness and customer engagement.
Deep dives
Brett Heathas' Perspective on Windmark's Long-Term Success
Windmark CEO, Brett Heathas, emphasizes the legacy aspect of franchise businesses, highlighting the focus on managing for the community and future generations. He discusses Windmark's efficiency, outperforming major companies like Salesforce and Procter & Gamble. The company's emphasis on long-term success and value creation makes it an attractive proposition for stock investors. Heathas delves into the company's first-quarter performance, describing it as 'adequate' and explains the rationale behind this assessment.
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highlights
Listen to the best highlights from the podcasts you love and dive into the full episode