Gym World Worldwide

Gym owner makes $110k/mo with no social media

Oct 13, 2023

01:12:27

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Episode guests

Oskar Johed

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Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Having a good business partner and staying actively involved in the gyms are key to running successful multi-location gyms.

Consistency and delivering a high-quality product are crucial for attracting and retaining members in the fitness industry.

Simplifying the offering and focusing on one or two strong revenue streams can be more efficient and effective than diversifying across multiple services.

Deep dives

Success in Running Multi-Location Gyms

The key to running successful multi-location gyms is having a good business partner and being actively involved in the gyms. By having a reliable partner, responsibilities can be divided, allowing for more efficient management. Additionally, staying actively involved in the gyms ensures consistency and helps in making necessary improvements as the business expands.

Introduction

2min

Keys to Running a Successful Gym Business

17min

Discussion on Gym Size and Social Media

2min

Success and Programming at the Gym

13min

The Significance of Goal Reviews and Tracking Progress

6min

Selling Membership Extensions and Using Animals in Ads

4min

The Challenges and Successes of Gym Ownership

28min

John Franklin (⁠https://twitter.com/JohnIsBuilding)⁠ and Mateo Lopez sat down with Oskar Johed, the owner of two CrossFit gyms in Sweden, to discuss the strategies he's using to scale across multiple locations and achieve impressive metrics.

P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out.

Show Notes:

(00:00) Introducing Oskar Johed

(2:11) Scaling cash flowing gyms in a multi-location setting

(10:22) Staffing locations & quality control

(13:56) The secret to creating an amazing product

(16:14) Attracting & retaining gym members

(18:17) Why Oskar doesn't use social media

(21:26) Creating efficient programming

(24:27) Advice for gym owners: why it's better to simplify operations

(34:25) What are goal reviews & why are they important?

(37:49) How Oskar keeps track of his clients

(40:09) Sponsored message: Run a successful gym with Kilo (visit https://usekilo.com/)

(43:59) The challenges of running a successful CrossFit gym

(56:13) How to run a more successful CrossFit gym

(1:01:25) Does coaching certification impact a gym's success?

(1:04:40) How to improve CrossFit coaching quality

(1:11:06) Where to go if you want to find Oskar

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Gym World Worldwide

Gym owner makes $110k/mo with no social media

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Success in Running Multi-Location Gyms

The Importance of Consistency and Prioritizing the Product

Benefits and Belief in the CrossFit Methodology

Simplifying the Offering and Operational Simplicity

The Value of Goal Reviews and Continuous Improvement

Remember Everything You Learn from Podcasts