

722: Brian Brushwood | Scam Your Way into Anything
7 snips Sep 8, 2022
Brian Brushwood, creator of Scam School, dives into the art of deception and persuasion. He discusses how being interesting is a skill that can be practiced, rather than an innate gift. Brian reveals the power of fixed action patterns in influencing others, encouraging ethical manipulating techniques. He highlights that everyone is prone to being duped and shares how practicing magic can boost our awareness against fraud. The conversation is sprinkled with witty anecdotes and strategies that can enhance personal storytelling and social interactions.
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Magic as Manipulation
- Magic involves setting up mental walls around the audience, guiding their attention.
- This artful manipulation makes it difficult to backtrack and understand the trick.
Movie Theater Scam
- Brian Brushwood witnessed a scam at a movie theater involving confusing money exchanges.
- This experience highlighted how deceptive tactics resemble magic tricks, sparking his interest in scams.
Magic Show as a Con
- A successful magic show is like a three-hour con, priming the audience from the moment they arrive.
- Creating an atmosphere of anticipation and excitement enhances the perceived quality of the performance.