In this book, Al Ries and Jack Trout present 22 immutable laws of marketing that are essential for understanding and succeeding in the international marketplace. These laws, such as the Law of Leadership, the Law of the Category, and the Law of Perception, emphasize the importance of being first in the market, creating new categories, and focusing on perceptions rather than products. The authors argue that violating these laws can lead to marketing failure, regardless of the resources or creativity invested. The book provides a clear path to successful marketing by adhering to these timeless principles.
This book is an edited collection of reminiscences by Richard Feynman, based on recorded audio conversations he had with his friend and drumming partner Ralph Leighton. It covers a variety of instances in Feynman's life, including his work on the Manhattan Project, his critique of the science education system in Brazil, and his various hobbies such as safe-cracking, painting, and playing the bongo drums. The book also includes his famous 'Cargo Cult Science' lecture, where he cautions against the superficial appearance of scientific investigation without a self-critical attitude. Feynman's stories are lighthearted yet insightful, reflecting his high intelligence, curiosity, and humor.
In 'The Game', Neil Strauss chronicles his transformation from an 'average frustrated chump' (AFC) to a successful pickup artist. The book recounts his experiences living among the seduction community, learning from gurus like Mystery, and adopting the pseudonym 'Style'. Strauss shares numerous seduction techniques, his encounters with celebrities, and the psychological and social dynamics involved in the pickup artist culture. The book also explores the author's eventual realization that these techniques, while effective in picking up women, were not conducive to forming meaningful relationships.
In this book, Edward O. Thorp recounts his remarkable career, from inventing card counting systems to beat blackjack dealers, to developing mathematical formulas that gave him an edge in the financial markets. Thorp's story includes his invention of the world's first wearable computer to predict roulette outcomes, his detection of the Bernie Madoff scheme, and his interactions with notable figures like Warren Buffett and Rudy Giuliani. The book offers practical wisdom on investing, asset allocation, and wealth management, making it an intellectual thrill ride for readers interested in finance and mathematics.
Episode 602: Sam Parr ( https://twitter.com/theSamParr ) and Shaan Puri ( https://twitter.com/ShaanVP ) talk about how to 10x your odds of success.
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Show Notes:
(0:00) Ed Thorp and the mathematics of gambling
(7:51) World's first hedge fund
(12:12) Sam and Shaan revisit “The Game”
(16:06) The Feynman technique for learning
(21:14) Shaan's one criteria for action
(24:58) Why you don't need privilege to start
(29:06) Playing "the game" of business
(33:37) Switching to better games
(36:15) How the Roger Bannister Effect crushes limiting beliefs
(40:13) Step 0: Believe it can be done
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Links:
• [Steal This] Get our proven writing frameworks that have made us millions https://clickhubspot.com/copy
• Ed Thorp biography - https://tinyurl.com/yjcp4645
• Beat The Dealer - https://tinyurl.com/yc426fc5
• Ed Thorp website - https://www.edwardothorp.com/
• The Game - https://tinyurl.com/3kh3xfhn
• Jack Smith’s episode - https://tinyurl.com/yc4zdnem
• Kaggle - https://www.kaggle.com/
• Bringing Down The House - https://tinyurl.com/4txm492n
• Grab HubSpot's free AI-Powered Customer Platform and watch your business grow https://clickhubspot.com/fmf
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Check Out Sam's Stuff:
• Hampton - https://www.joinhampton.com/
• Ideation Bootcamp - https://www.ideationbootcamp.co/
• Copy That - https://copythat.com
• Hampton Wealth Survey - https://joinhampton.com/wealth
• Sam’s List - http://samslist.co/
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Check Out Shaan's Stuff:
Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd
My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
My First Million 
