AI Snips
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Building a Big Brand
- Publish regularly to stay in the conversation and generate buzz around your writing.
- Launch each book effectively to build momentum and increase brand visibility.
Network Effect and Book Value
- Reading a book that friends are reading is more enjoyable due to the network effect.
- This shared experience creates discussion and enhances the perceived value of the book.
J.K. Rowling and Boycotts
- J.K. Rowling's boycotts, even by opposing groups, boost her book sales.
- This reinforces her brand as a radical feminist and demonstrates brand loyalty.