Masters of Scale

Stacey Abrams: How to harness risk

18 snips
Sep 12, 2023
Stacey Abrams, a renowned entrepreneur and political leader, is the guest, sharing her insights on harnessing risk in business. She discusses the importance of leveraging networks for product development and navigating market entry challenges, particularly for underrepresented entrepreneurs. Abrams emphasizes the thrill and trials of entrepreneurship, detailing her experiences with innovation and uncertainty. Her new book, co-authored with Lara Hodgson, encapsulates strategies for overcoming hidden barriers in business, making risk a pathway to success.
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ANECDOTE

Fishing Trip in Alaska

  • Stacey Abrams and Laura Hodgson's contrasting approaches to a business challenge during a fishing trip in Alaska.
  • Abrams prioritized efficiency, while Hodgson relentlessly pursued the goal, highlighting their complementary styles.
INSIGHT

Yes and But

  • There's room for both relentless pursuit and efficient execution in entrepreneurship.
  • A balance of "yes" and "but" approaches, like Abrams and Hodgson's, can lead to success.
ADVICE

Harnessing Risk Aversion

  • Entrepreneurs driven by a need can harness risk aversion as an asset.
  • Don't let risks rule you; manage them strategically for success.
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