Business of Story #545: How Curiosity and Stories Rescue Your Corporate Training, With Damon Lembi
Dec 8, 2025
Damon Lembi, CEO of LearnIt and a 3x bestselling author, shares his 30 years of expertise in the learning industry. He discusses how curiosity and storytelling are key to revitalizing corporate training, helping organizations grow. Damon explains the importance of relatable stories that use hooks and emotional tension to engage learners. He also highlights the rise of AI in training, advocating for a balance between human leadership and technology. Finally, he introduces the StoryCycle Genie for crafting impactful brand narratives that resonate.
AI Snips
Chapters
Books
Transcript
Episode notes
Story Makes Training Memorable
- Corporate training fails when it's a data dump without narrative context.
- Damon Lembi shows story creates emotional connection that makes learning memorable.
From Receptionist To CEO
- Damon joined his father's training company as a receptionist after failing to be drafted to MLB.
- He rose through LearnIt over 30 years to become CEO and continue the storytelling approach.
Structure Training Like A Story
- Design classes with story structure: hook, tension, resolution.
- Use metaphors and analogies to create narrative transportation so learners see themselves in the content.
