The Home Service Expert Podcast Staying Competitive by Adopting AI to Optimize Efficiency
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Feb 28, 2025 Boris Valkov is the Co-founder and CEO of Lace, a tech leader specializing in AI for the home service sector. He discusses how small businesses can adopt AI for a competitive edge, emphasizing the importance of integrating technology while maintaining customer empathy. The conversation dives into optimizing call centers, enhancing booking accuracy, and leveraging data analysis for efficiency. Boris also highlights how innovative software solutions can significantly boost ROI and how small companies can harness agility to outperform larger competitors.
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Boris's Inspiration
- Boris Valkov's early experiences in his family's grocery store sparked his interest in customer service.
- He combined this passion with technology to build software that helps people.
True Booking Rates
- Many companies overestimate booking rates due to manual dispositioning and cancellations.
- True booking rates can be significantly lower after accounting for these factors.
Lead Inflation
- Leads experience double inflation: cost increases while quality decreases.
- Companies must address this to maintain profitability and scale efficiently.
