The Millionaire Real Estate Agent | The MREA Podcast

77. 5 Levers Behind a 950-Unit Real Estate Team With Taylor Kerrigan

Apr 7, 2025

In this engaging conversation, Taylor Kerrigan, CEO of Glover Agency, shares her remarkable journey from marketing assistant to a leader of a high-performing real estate team. She discusses the innovative 'hybrid farming' approach, which outshines traditional marketing tactics. Taylor emphasizes the importance of purposeful team meetings and treating agents like valued customers with rewards and recognition. She also reflects on her passion for animal rescue and why she’s committed to growing within the Glover world rather than starting anew.

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Intro

00:00 • 3min

Ascending in Real Estate Leadership

02:46 • 7min

Maximizing Real Estate Agent Productivity Through Effective Training

10:10 • 3min

Innovative Strategies in Real Estate Marketing

12:40 • 3min

Optimizing Real Estate Team Performance

15:44 • 17min

Mastering Database Strategy

32:15 • 8min

Transforming Wealth into Purpose

40:03 • 6min

The Power of Strategic Leadership in Real Estate

46:28 • 5min

What happens when a teenage marketing assistant sticks around, steps up, and builds one of the most productive real estate teams in the country? You get Taylor Kerrigan.

We are thrilled to welcome Taylor, CEO of Glover Agency and the woman behind a Midwest machine that moves over 950 units and $280 million annually. Taylor is the rare operator who’s also a top-tier salesperson. She’s a unicorn (as Jason puts it) and this conversation proves exactly why.

She walks us through the power of “hybrid farming” (spoiler: infotainment beats just listed/just sold postcards), how she runs her team meetings with purpose, and why they treat agents like Delta treats frequent flyers—with tiers, perks, and fierce internal motivation to level up.

Taylor opens up about what money means to her, the rescue animals she’s saving, and why—despite knowing she could go out and start her own team tomorrow—she wants to grow inside the Glover world.

This episode is a masterclass in systems thinking, leadership, and scaling with heart. Whether you’re a rainmaker, ops leader, or brand-new agent wondering how the best teams work behind the scenes—this is the episode you’ve been waiting for.

Resources:

Glover U — Jeff Glover’s coaching and training organization
Connect with Taylor on LinkedIn
Order the Millionaire Real Estate Agent Playbook | Volume 2

Connect with Jason:

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