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School of Podcasting - Plan, Launch, Grow and Monetize Your Podcast
Mastering Social Media for Podcast Growth with Expert Katie Brinkley
Apr 15, 2024
Social media strategist Katie Brinkley joins Dave Jackson to discuss leveraging social media for podcast growth. Topics include the 4 pillars strategy, building a dedicated community, consistent posting, and essential tools for tracking social connect.
46:14
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Quick takeaways
- Consistent and diverse social media content formats enhance audience engagement.
- Personal storytelling and client testimonials deepen audience connections for community growth.
Deep dives
The Power of Strategic Social Media Posting
Creating engaging social media content involves more than just frequent posts. Understanding the different platforms and tailoring content according to the platform's strengths is crucial. By posting consistently and strategically across various formats like reels, stories, and live videos, content creators can effectively reach and engage with diverse audiences. It's about providing value and understanding why your audience cares, leading to community growth and podcast promotion.
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