

Part 9: Employees and Agencies | $100M Leads Book
Aug 19, 2023
Entrepreneur Alex Hormozi discusses how to effectively use employees and agencies to enhance lead generation efforts. He shares insights on hiring and training lead-getting employees, as well as maximizing returns and calculating lead costs. Hormozi also explores the significance of employees and agencies in wealth creation and offers a free training resource. Additionally, he discusses his experience with using agencies for business growth and introduces a better way to utilize them for generating leads.
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Cold Outreach Bottleneck
- Alex Hormozi realized his sales team's low performance stemmed from high employee turnover, not ineffective cold outreach.
- By addressing the root cause of hiring bottlenecks, he doubled cold outreach sales within a quarter.
Employees and Growth
- As your business grows, your workload increases and requires more people.
- Employees allow for more leads and less work for you, leading to wealth creation.
Replace Yourself
- Replace yourself as soon as possible in your business to free up time for other tasks.
- Focus on training and leading your team effectively instead of trying to outcompete them.