The Dave Chang Show The Future of Food Content With Owen Han and H Woo Lee—LIVE From Momofuku at the Cosmopolitan of Las Vegas
Dec 4, 2025
Owen Han and H Woo Lee, food content creators and USC alums, share their journey from college friends to viral fame. They discuss the balance of competition and collaboration in food content, reflecting on their rise during the pandemic. The duo debates whether to identify more as chefs or creators, emphasizes the need for expertise in an information-saturated world, and explores potential restaurant ambitions. They also tackle trends in food content, including the fate of sushi boats and the quirks of influencer culture.
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From College Supper Club To Viral Collabs
- Owen Han and H Woo Lee met at USC, started a supper club called Maru, and later each posted viral videos.
- Their friendship turned into frequent collaboration despite differing follower counts.
Creators Now Drive Food Culture
- Dave Chang argues that content creators can now influence food more than traditional chefs because they reach massive audiences.
- He says that brings responsibility as creators shape what millions learn about food.
Delay Opening A Restaurant
- H Woo Lee recommends treating content creation as a viable career path without rushing into a restaurant.
- He warns restaurants are stressful and suggests delaying opening a physical spot until ready.