The True Value of UX Research - Matt Gallivan, Airbnb

Matt Gallivan, a seasoned UX researcher with experience at NPR, Facebook, and Airbnb, shares his insights into the evolving landscape of UX research. He discusses his unexpected journey into the field and the critical role mentorship played in his career. The conversation delves into balancing quantitative data with qualitative insights in user research, emphasizing the need for collaboration amid skepticism in data-driven environments. Matt also reflects on how technological advancements are reshaping UX research and the increasing demand for researchers' expertise.