Navigating the Balance Between Quantitative Data and UX Research

Matt Gallivan has had an amazing career in research. From the redesign of NPR's website to Facebook ads, Matt has worked on amazing projects as an individual contributor and as a manager. For the last three years, he’s been at Airbnb and is now responsible for a team of researchers working on the Host side. This experience has given Matt a unique perspective on the role and value UX researchers bring to a product organization.

Check out Matt's article on the true value of UX research here.