Entrepreneurs on Fire Thinking About Writing a Book with Ken Rusk: An EOFire Classic from 2022
Jun 13, 2025
Ken Rusk is a seasoned mentor who has guided countless young individuals in setting and achieving their goals. In this engaging discussion, he shares his inspiring journey from ditch digger to author, revealing heartfelt experiences that shaped his writing. Listeners hear about the challenges of launching a book during the pandemic and the importance of maintaining a positive mindset. Rusk emphasizes the need to identify your ideal reader and offers practical advice, encouraging aspiring authors to embrace their unique insights while navigating their writing paths.
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Entrepreneurship is Visionary Not Gifted
- Entrepreneurship is not a special gift but a clear vision for the future.
- Everyone can develop entrepreneurial traits by focusing on what they want and going after it.
Becoming an Involuntary Life Coach
- Ken became an involuntary life coach while hiring young workers in his ditch digging business.
- He created courses to help them with life skills like credit, cars, and careers.
Common Sense is Often Uncommon
- Simple life skills and common sense are often not taught but can transform lives.
- Ken's motivation came from writing a life guidance letter to his daughter during her illness.
