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Would You Buy This Franchise? Inside Smash My Trash with Connor Groce
Nov 6, 2024
Connor Groce, a franchisee of Smash My Trash, shares insights from the trash compaction industry. He discusses the surprising challenges of B2B sales and the importance of navigating relationships with haulers. Connor also highlights the nuances of the Franchise Disclosure Document (FDD) and the gaps it can have between reality and expectations. He reflects on his personal journey into franchising and whether acquiring an existing territory or expanding into new ones is a better approach. A revealing look into the unique world of franchise ownership!
33:25
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Quick takeaways
- Connor Groce highlights the advantages of buying an existing Smash My Trash franchise, including established customer bases and operational systems that lower acquisition risks.
- The podcast emphasizes the necessity of strong B2B sales skills for franchisees, as successful customer relationships directly impact the franchise’s operational success.
Deep dives
Understanding the Smash My Trash Franchise Model
The Smash My Trash franchise focuses on mobile trash compaction, offering solutions to customers who manage long rectangular open-top dumpsters. This service reduces the air in dumpsters, resulting in lower disposal costs and a positive environmental impact through decreased CO2 emissions. By compacting trash, it helps facilities maintain smoother operations without halting production due to overflowing dumpsters. Customers, primarily businesses utilizing large waste containers, appreciate the convenience and cost savings provided by the franchise.
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