The Secret to Closing High-Ticket Sales (Even With Objections) with Shelby Sapp

Dec 30, 2025

In this chat with Shelby Sapp, a high-ticket sales educator and founder of SheSells Academy, listeners uncover the art of turning objections into opportunities. Shelby shares her incredible journey from door-to-door pest control to building successful sales teams. She explains how common objections signify interest, offering techniques to boost sales confidence. With engaging insights, Shelby emphasizes the importance of relationship-building, adaptive selling strategies, and leveraging personal strengths to close high-ticket deals.

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ADVICE

Objections Are Opportunities

Treat objections as buying signals and use them to build more value in the sale.
Answer questions calmly so the prospect learns more and convinces themselves to buy.

ADVICE

Price Versus Long‑Term Cost

Reframe price concerns by contrasting price versus long-term cost of inaction.
Shift focus from immediate expense to the future cost of not solving the problem.

ADVICE

What Counts As High‑Ticket

Define high‑ticket as coaching programs roughly above $3,000.
Expect these offers to need trained sales teams to close clients effectively.

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Ever lost a sale over one tiny objection? This episode with high-ticket sales expert Shelby Sapp is your masterclass in flipping objections into YESes. We tackle 6 common objections in 60 seconds and dive into why objections are actually opportunities. Whether you're closing your first $1k offer or scaling to 7 figures, this conversation will boost your sales confidence and help you lead with power.

Click >>PLAY<< to hear all of this and:

[02:30] How to overcome 6 common sales objections in just 60 seconds

[05:40] Why objections are actually buying signals—and how to lean into them

[06:32] What qualifies as a “high-ticket offer” and who is selling them today

[08:00] Shelby’s wild journey from door-to-door pest control to 7-figure sales teams

[13:05] How to build trust with hesitant buyers—and why that creates better clients

[17:30] Using dating analogies to reframe buyer hesitations (and it totally works)

[25:10] The mindset shift every entrepreneur needs about sales conversations

[33:45] What it means to sell from empowerment, not desperation

Connect With Shelby Sapp

Instagram: https://www.instagram.com/shelby.sapp/
Facebook: https://www.facebook.com/p/Shelby-Sapp-61558405628493/
Website: https://shelbysapp.com/

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For full show notes, visit jasminestar.com/podcast/episode609

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