People vs Algorithms Chris Kimball Says Screw the Algorithm
Oct 12, 2023
Christopher Kimball, creator of Cooks Country and America’s Test Kitchen, discusses why media needs to go back to basics to build lasting brands. Topics include the dangers of algorithms, the importance of selling valuable content, brand loyalty, advertising, and culinary delights.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9
Introduction
00:00 • 2min
Angry Young Men, Gaming Outrage, and Media Bias
01:59 • 7min
Selling Content: Transforming Consumers and Building Credibility
09:04 • 13min
Content Creation, Brand Loyalty, and E-commerce
22:12 • 14min
Confusing Volume with Loyalty
35:57 • 4min
Building a Brand Through Advertising
39:30 • 5min
Romanian Culinary Delights and Japanese Kitchen Knives
44:48 • 4min
Scaling Digital Media Businesses and the Impact of Bots and Scams
48:35 • 10min
Personal preferences and podcast updates
58:24 • 2min