Newsletter Operator I Ranked 30+ Newsletter Growth Tactics From Best To Worst
Nov 7, 2025
Discover the surprising variations in subscriber quality across 30 newsletter growth channels. Learn how platforms like YouTube, LinkedIn, and Instagram rank as top performers, while others like X and cold newsletters fall flat. Explore the trade-offs of paid versus organic strategies and the effectiveness of collaborations and partnerships. Uncover the importance of focusing on quality over quantity and which channels can yield real, sustainable growth for your newsletter.
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Episode notes
Subscriber Quality Outweighs List Size
- Newsletter subscriber sources vary hugely in value; some are worth 50–100x more than others.
- A smaller high-quality list can earn far more than a large low-quality list.
Evaluate Channels By LTV And Effort
- Rank channels by scale, cost, time investment, and subscriber quality before investing.
- Prioritize channels that convert to customers and have high lifetime value.
Use YouTube For Evergreen Subscriber Growth
- Use YouTube to build durable, compound traffic and high-quality newsletter subscribers.
- Accept higher production costs because videos can keep driving signups for years.