

#226: Training Analysts to be Curious and Use Business Context with MaryBeth Maskovas
19 snips Aug 22, 2023
MaryBeth Maskovas, founder and Principal Consultant at Insight Lime Analytics, joins the hosts to explore the importance of curiosity and business context in analytics. They discuss assessing curiosity during interviews, training analysts to be curious, and the value it brings to organizations. The chapter also delves into the role of curiosity in marketing analytics, balancing curiosity and productivity, and exciting updates like the Scribe AI Chrome extension.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 2min
The Importance of Curiosity and Willingness
02:10 • 10min
Training Analysts to be Curious and Use Business Context
12:28 • 6min
The Importance of Curiosity and Business Context in Marketing Analytics
18:26 • 20min
The Balance Between Curiosity and Productivity in Data Analysis
38:41 • 13min
Chrome Extension, Rock Opera, and Business Acumen Handbook
51:44 • 4min
Gratitude to the producer, connecting with the hosts, and analyzing diagrams
55:40 • 3min