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The EntreLeadership Podcast
How to Stabilize Your Team and Your Profits
Feb 19, 2024
Topics include helping struggling employees financially, breaking through financial ceilings, multiple revenue streams, overcoming fears as an entrepreneur, and upcoming leadership masterclass.
45:40
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Quick takeaways
- Implement systems to create predictability and transition to growth stage.
- Diversify sales channels, target direct-to-consumer, and build relationships to overcome fear and drive growth.
Deep dives
Diversifying Sales Channels and Dealing with Fear
The podcast episode features a caller who owns an onsite furniture repair company. He shares his fear of dealing with the unknown day-to-day challenges of running a business. The host advises him to put systems in place to create a more predictable environment and move from the treadmill stage to the Pathfinder stage. Suggestions include diversifying sales channels by targeting direct-to-consumer business through Google word searches, Facebook marketplace, and Instagram. The host also recommends networking with decorators, interior designers, and custom home builders, and exploring geo-targeted marketing strategies. Overall, the caller is encouraged to focus on working on the business rather than just working in it to overcome fear and achieve growth.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode