
The Koerner Office - Business Ideas and Small Business Deep Dives with Entrepreneurs If You Want to Start a Business in 2026, You Need to Hear This⏐Ep. #259
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Dec 23, 2025 Explore the unfiltered truths of entrepreneurship, from the emotional ups and downs to the often-hidden costs of starting a business. Discover the GRIT framework, highlighting the importance of gratitude, reminders, interaction, and celebrating small victories. Learn how to navigate isolation and slow progress while keeping your focus sharp. Chris shares personal anecdotes that resonate with founders feeling overwhelmed. This discussion is all about preparing for the messy reality of entrepreneurship, ensuring you stay grounded and motivated.
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Entrepreneurship Is Messy And Slow
- Entrepreneurship is messier and slower than most portrayals suggest.
- Progress usually takes longer, costs more, and is harder than optimistic expectations.
Time Risk Beats Monetary Risk
- Financial risk often pales compared to the time and opportunity cost of entrepreneurship.
- Spreading effort across multiple projects can reduce the risk of backing the wrong single idea.
The Hidden Isolation Problem
- Entrepreneurship is more isolating than most expect because peers often can't relate.
- Lack of people who 'get it' creates loneliness and underappreciated emotional strain.
