Generative Now | AI Builders on Creating the Future Lulu Cheng Meservey: Go Direct
Oct 31, 2024
Lulu Cheng Meservey, founder and CEO of Rostra, offers invaluable insights on modern communication strategies for tech founders. She emphasizes the 'Go Direct' principle, enabling founders to control their narratives. Lulu discusses the importance of mission clarity, targeting decision-makers, and the nuances of speaking directly to audiences. She analyzes communication tactics from Tesla and Meta, showcasing how narrative shapes public perception. Her expertise highlights why a strategic approach to communications is vital in today's rapidly evolving tech landscape.
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AI's Societal Challenge
- AI's biggest challenge is societal adoption, not technical limitations.
- Public perception and communication are crucial for AI's success.
Go Direct
- Founders should control their narrative by communicating directly.
- Don't rely on intermediaries; own your message.
The New Founder
- Current tech founders, often engineers or researchers, are less marketing-savvy than previous generations.
- They need to actively develop storytelling and communication skills.