Game Changers with Molly Fletcher

Marc Randolph on Starting Netflix and the Evolution of Ideas

Dec 26, 2019
In this discussion, Marc Randolph, co-founder and first CEO of Netflix, reveals the gritty origin story of the streaming giant. He debunks myths about innovation, emphasizing that there's no formula and that persistence and embracing failures are key. Randolph also shares invaluable pitching lessons, the significance of company culture modeled by founders, and the challenging decisions that shaped Netflix's trajectory. Additionally, he discusses balancing work and family life, and his rules for success, inspired by his father's teachings.
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INSIGHT

Success Is Messy And Iterative

  • Big successful companies rarely spring fully formed from a single moment of inspiration.
  • Their births are messy, iterative, and require long periods of struggle and learning.
ANECDOTE

The CD Test That Sparked Netflix

  • Marc Randolph and Reed Hastings brainstormed many ideas until DVDs made video-by-mail feasible.
  • They validated the concept by mailing a used CD in a greeting-card envelope to prove low-cost postage delivery worked.
ADVICE

Pitch With Genuineness

  • Be genuine when asking for support and avoid spinning a pitch.
  • Honest requests connect more with people than elaborate salesmanship.
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