The Community Experience

Slow, Intentional Community-Building with Lisa Barroca of Cultivate

Feb 14, 2023
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INSIGHT

Growth vs. True Scale

  • Growth is a misleading metric if it only tracks size without engagement or retention.
  • True scale means new members stay, engage, and find value consistently.
ANECDOTE

Rapid Pandemic Growth Challenge

  • Lisa experienced 300% rapid growth during the pandemic which overwhelmed community processes.
  • They struggled to maintain quality, e.g., handling violations fairly became impossible at scale.
ADVICE

Question Fast Growth Impulses

  • Avoid fast growth if you can't support members properly; it may cause more harm than good.
  • Assess if slow, intentional growth better serves your members and mission long term.
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