Marketing Agency Show

Adopting AI for Business: Where to Begin

Jun 6, 2024

Paul Roetzer, an expert in AI and business, discusses the practical implications of AI adoption in marketing. Topics include unique applications of generative AI, analyzing sales materials with AI, navigating AI pitfalls, and assessing the stage of AI adoption in business.

45:45

Episode guests

Paul Roetzer

AI Summary

AI Chapters

Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Educate employees on AI tools, establish clear policies, and ensure data protection.

Implement guidelines for AI tool use, prioritize data privacy, and prevent leaks or breaches.

Understand copyright laws, focus on human-authored content ownership, and leverage AI for content creation.

Deep dives

Launch of AI Explored Podcast

A brand new podcast series, AI Explored Podcast, is introduced by the host, Michael Stelzner. Each episode dives into practical AI applications, from improving content creation to optimizing daily workflows using AI.

Intro

2min

Journey into AI: From Agency to AI-Institute to AI Company

22min

Exploring Unique Applications of Generative AI in Data Analysis and Vision Capabilities

2min

Analyzing Sales Material and Emails with AI

2min

Navigating AI Pitfalls and Confidentiality in Business

13min

Assessing the Stage of AI Adoption in Business and the Urgency to Embrace Transformation

2min

Exploring the Early Days and Importance of Artificial Intelligence

2min

Are you curious about AI’s role in marketing and business? Wondering about the practical and privacy implications of using AI in your work? In this special episode, Michael Stelzner interviews Paul Roetzer to explore how to begin adopting AI in your business.

Guest: Paul Roetzer | Show Notes: socialmediaexaminer.com/a1

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