AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Marketing Against The Grain
Apple Intelligence Can Outsmart 99% Of Marketers (WWDC Recap)
Jun 13, 2024
Exploring Apple's groundbreaking AI integrations announced at WWDC, Apple's training consumers to use AI without realizing it, strategic partnership with OpenAI, Genmoji introduction by Apple, Apple's branding of AI as Apple intelligence, and the future impact of AI adoption on marketing.
30:53
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Apple's AI integration is training consumers to use AI unknowingly, impacting future marketing strategies.
- Apple's partnership with OpenAI and Genmoji feature hint at a future dominated by AI-driven marketing innovations.
Deep dives
Apple Ushering in the Era of Agents
Apple showcased the future of marketing by introducing a new era of agents during the Apple Worldwide Developers Conference keynote. This shift towards engaging with agents and AI instead of individuals is highlighted as a significant change in how businesses will market their offerings. The event emphasized the monumental impact on consumer behavior and the necessary adaptations for businesses to market effectively.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode