How to Be Awesome at Your Job

1062: How to Build a Personal Brand that Resonates with Lola Linarte

20 snips
May 29, 2025
Lola Linarte, an international model and marketing expert, shares her insights on building a personal brand. She emphasizes why everyone should care about their unique narrative and offers a three-part framework for brand development. Lola discusses the importance of authenticity and aligning personal purpose with professional identity. Practical tips are provided for enhancing online presence, especially on LinkedIn, to attract the right opportunities. With anecdotes and actionable advice, Lola inspires listeners to confidently own their brand story.
Ask episode
AI Snips
Chapters
Books
Transcript
Episode notes
INSIGHT

Everyone Has Personal Brand

  • Everyone has a personal brand whether they like it or not.
  • Your brand is your story and reputation that others constantly form impressions about.
ANECDOTE

Client Transforms Through Branding

  • A psychiatrist transitioned from private practice to becoming a speaker and trauma consultant.
  • This shift brought her more fulfillment and income aligned with new goals.
ADVICE

Three-Step Branding Framework

  • Follow the three-step process: anchor (clarify identity), refine (develop strategy), and resonate (connect with audience).
  • Avoid false branding; aim to amplify your true aligned self.
Get the Snipd Podcast app to discover more snips from this episode
Get the app