The Game with Alex Hormozi

$0-$100M Broken Down | Ep 289

6 snips
Apr 1, 2021
Learn how to elevate your business from zero to a million by mastering sales of a single product across one channel. Discover the importance of a value ladder and strategies like cross-sells and upsells to enhance customer lifetime value. Delve into the dilemmas entrepreneurs face when building teams, especially the quest for innovative talent. Ultimately, it reveals that overcoming these challenges is crucial to achieving sustainable growth and scaling from small beginnings to significant heights.
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ADVICE

Zero to One Million

  • Focus on one product and one channel to reach your first million.
  • Build a reliable system for acquiring customers and execute it consistently.
ADVICE

Scaling to Ten Million

  • Expand your offerings with cross-sells and upsells, creating a value ladder.
  • Increase customer lifetime value (LTV) to afford broader marketing.
INSIGHT

Professionalizing at Ten Million

  • Professionalize your business at the $10 million mark with HR, legal, and IT systems.
  • This strengthens operations and improves customer satisfaction.
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