

Can knowing more make you enjoy less?
Apr 1, 2024
Professor Sarah Moore discusses how gaining deeper knowledge can diminish enjoyment, exploring the impact of language in marketing, evolution of word of mouth studies, and analyzing the downside of knowing too much. The podcast highlights how rational explanations and expertise can affect enjoyment, and the importance of balancing knowledge and mystery for a fulfilling emotional experience.
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Phil's Football Journey
- Phil Agnew's football enjoyment peaked in 2012 at a Champions League semi-final.
- Despite learning more about football since then, he finds it less magical and enjoyable.
Verbalizing Experiences
- Sarah Moore's research was inspired by the idea that verbalizing experiences diminishes them.
- This led her to study how explaining experiences affects feelings and behavior.
Impact of Reviews
- Sharing positive reviews about something enjoyable can decrease your future enjoyment and likelihood of repeating it.
- Conversely, explaining negative experiences makes you feel better.