On March 5th, 2021, SAP acquired Signavio for a billion dollars – this marks one of the largest Tech Exits in the German market to date.

How does a university side project become a billion-dollar acquisition?

In this episode, Gero Decker, co-founder of Signavio, shares the incredible journey of building the company – from its roots as an open-source project to bootstrapping, scaling, and eventually being acquired by SAP for over a billion dollars.

Learn about the pivotal moments, the role of timing, and how a strong team culture propelled Signavio to success, even when the odds were against them.

What you’ll learn:

How a university project turned into a profitable company
Why customer feedback and bootstrapping were critical in the early days
How creative lead generation methods (like the "Hare Krishna Method") made a difference
Why team culture and timing played a vital role in success
How the billion-dollar SAP acquisition unfolded and the dynamics of negotiation