The Town with Matthew Belloni
Is Netflix Spending its $18 Billion Content Budget Correctly?
Mar 12, 2025
Lucas Shaw, a Bloomberg reporter specializing in media and entertainment, joins to dissect Netflix's $18 billion content strategy. They dive into the success of mid-budget films over high-budget franchises and explore the potential of unscripted content like true crime and reality shows. The conversation highlights Netflix’s struggles with live events and considers innovative strategies, including podcasting and international shows. Shaw also touches on Amazon’s ambitious theatrical plans, revealing a competitive landscape of streaming and cinematic experiences.
32:47
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Quick takeaways
- Netflix's varied content strategy, including big-budget films and diverse genres, raises questions about their effectiveness and audience appeal.
- The podcast discusses the potential for Netflix to explore new avenues like live events and podcasting to enhance viewer engagement.
Deep dives
The Loss of the Seattle Supersonics
The Seattle Supersonics were not just a basketball team; they represented a vibrant fan culture and community pride. When the team relocated to Oklahoma City, fans experienced a profound sense of loss that transcended sports, ending an era filled with memorable players like Sean Kemp and Gary Payton. This tragic event was seen as a betrayal, with the emotional impact on the city and its fans still felt today. The narrative includes discussions about the factors that led to the team's move, including negotiations with city officials and ownership decisions that prioritized profit over community ties.
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