The State of Developer Education cover image

The State of Developer Education

Campus Ambassador Programs: Scaling Your DevRel Reach

Mar 7, 2024
54:30
Snipd AI
Discover how Campus Ambassador Programs can amplify your DevRel reach by nurturing relationships with budding developers, engaging with potential ambassadors, creating impactful activities, and measuring success through data-driven decision-making. Hear from DevRel experts Claire Froelich and Ryan Swift on the benefits of these programs for both companies and students.
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Podcast summary created with Snipd AI

Quick takeaways

  • Campus Ambassador programs provide a bridge to academic institutions for nurturing relationships with budding developers.
  • Offering a variety of perks, Ambassador programs help students explore diverse roles and gain industry insights.

Deep dives

Balancing Community Engagement and Business Goals

Ensuring a balance between engaging with the student community and achieving company KPIs, approaches include measuring sentiment, tracking engagement with products, and leveraging ambassadors' content creation for marketing material.

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