6min chapter

The State of Developer Education cover image

Campus Ambassador Programs: Scaling Your DevRel Reach

The State of Developer Education

CHAPTER

Scaling Ambassador Programs for Education and Community Building

This chapter delves into the evolution and impact of ambassador programs at Major League Hacking and MSI, focusing on supporting events, collegiate esports programs, and community building while aligning with overall developer relations strategies. It highlights the importance of integrating hardware, providing learning opportunities, and showcases how coaches programs serve as a core element in scaling hackathon organizations.

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