Measuring Success and Nurturing Growth in Campus Ambassador Programs

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Exploring the importance of aligning campus ambassador programs with company KPIs, this chapter highlights the significance of data-driven decision-making and peer-to-peer communication for student success. Discussions include tracking engagement metrics, ROI indicators, and guiding students towards learning and development. Strategies, success measurement through certifications, and long-term benefits for both students and companies are emphasized.

Are you ready to take your Developer Relations efforts to new heights with Campus Ambassador Programs? These initiatives are not just about spreading brand awareness; they're about tapping into the pulse of academic institutions, nurturing relationships with budding developers, and fostering a community brimming with innovation and enthusiasm. Our upcoming webinar is tailored to guide you through the intricacies of leveraging these programs to significantly amplify your DevRel reach.

Dive into the world of Campus Ambassador Programs with our panel of DevRel experts who have been at the forefront of this dynamic field. They will share their firsthand experiences and proven strategies for effectively establishing and nurturing these programs. From identifying and engaging with potential ambassadors to creating impactful activities that resonate with the academic community, this session is an essential guide for anyone looking to expand their Developer Relations footprint across campuses. Whether you are initiating a new program or aiming to enhance an existing one, this webinar is packed with insights to help you make your mark in the academic arena.

Meet our Speakers

Claire Froelich can speak on how ambassador programs can be mutually beneficial for both companies and students and common challenges to be aware of. Over the past 3 years, Postman has partnered with over 200 Postman Student Leaders to promote API literacy worldwide.

Ryan Swift is the Director of Community Operations for Major League Hacking, where he oversees the innovative and high-impact MLH Coaches program which supports hundreds of thousands of students via hundreds of campus events each year.

Christine Fan leads the education marketing program at MSI and handles K-12 and collegiate partnerships, MSI Student community management, and event sponsorships, and directs the student ambassador program. Before MSI, they were a part of the NVIDIA GeForce Student Ambassador program as a brand ambassador and took that experience to build the MSI Student program. In their free time, they enjoy reading books, playing with their cats, and playing games like Guild Wars 2 and Counter-Strike 2.

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