The State of Developer Education

How to Be Present in the Dev Community with Margo McCabe, Head of Developer Relations at HarperDB

Aug 10, 2023

Margo McCabe, Head of DevRel at HarperDB, talks about the importance of interacting with the community and building trust as a DevRel. They discuss selecting developer influencers, tracking the success of decentralized content, building a developer community, the value of in-person events, and technological innovations like chatbots.

43:18

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Episode guests

Margo McCabe

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Episode notes

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Quick takeaways

Companies should provide a variety of resources for developer education, catering to different learning styles and preferences.

DevRel teams should focus on building genuine and long-term relationships with the developer community, providing value and fostering trust.

Developers, even with a small social following, can have a significant impact as influencers, and companies should collaborate with them to create content and drive adoption of new technologies.

Deep dives

The Importance of Diverse Resources for Developer Education

Developers have different learning styles and preferences, so it is crucial to provide a variety of resources for their education. This includes traditional documentation, tutorials, live coding sessions, and video demonstrations. Companies should prioritize understanding the needs and preferences of developers and constantly seek feedback to improve their educational offerings.

Introduction

3min

The Reality of Startup Culture and the Importance of DevRel

11min

Selecting Developer Influencers

8min

Tracking the Success of Decentralized Content in Developer Evangelism

3min

Building a Developer Community

6min

The Unique Experience of In-person Events and Conferences

9min

The Evolution of Chatbots and Excitement for Technological Innovations

2min

In this episode of The State of Developer Education, Jon is joined by Margo McCabe, the Head of Developer Relations and Customer Success at HarperDB. They delve into the importance of how DevRels interact – both online and in person – with the rest of the community and how developer influencers play a role in that very interaction.

Are you making sure you’re not constantly upselling to them? Have you built trust among the community? How do you tow the line between selling and simply being present? These are all things you need to consider when being a DevRel.

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The State of Developer Education

How to Be Present in the Dev Community with Margo McCabe, Head of Developer Relations at HarperDB

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

The Importance of Diverse Resources for Developer Education

The Value of Organic Relationship Building in Developer Relations

The Impact of Developers as Influencers

The Significance of In-Person Events in Developer Community Building

The Need for Diverse Learning Options and Continuous Adaptation

Remember Everything You Learn from Podcasts