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From Shiny to Strategic: The Maturation of AI Across Industries // David Cox // #303

19 snips
Apr 7, 2025
David Cox, VP of Data Science at RethinkFirst, dives into the maturation of AI across industries. He discusses the shift from merely adopting shiny new technologies to analyzing ROI and focusing on market differentiation. The conversation covers how AI can enhance clinical decision-making and address behavioral change by leveraging data. Cox emphasizes the importance of user agency in AI's potential to empower healthier choices, alongside the need to navigate distractions that technology introduces into daily habits.
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INSIGHT

Behavioral Chains

  • Analyze antecedent-behavior-consequence chains to understand behavior.
  • Predict rewards and future actions by analyzing these chains over time.
ADVICE

Contingency Management

  • To change behavior, increase rewards for healthy activities.
  • Link access to desired rewards (like Netflix) to physical activity.
ANECDOTE

Quantified Self

  • David Cox uses personal data tracking systems, including Whoop and Strava.
  • He aims for a 360-degree view of daily activities despite data gaps.
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