The Punk Rock MBA

Tony Cappocchi (Dragged Under, Pretty Good Agents)

Apr 2, 2020
Tony Cappocchi, the dynamic singer of Dragged Under and a savvy talent manager at Pretty Good Agents, dives into the intricacies of the creator economy. He discusses the art of securing brand deals for creators, emphasizing why he prioritizes those with larger audiences. The conversation reveals exciting insights on managing YouTube sponsorships, building trust between creators and agents, and effective sales strategies for bolstering financial success. Tony also shares personal anecdotes about navigating the punk rock scene while maintaining artistic integrity.
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