

Mastering Stakeholder Management as a Product Manager / Product Leader
Aug 15, 2024
Bruce McCarthy and Melissa Appel, the co-authors of 'Aligned: Stakeholder Management for Product Leaders,' delve into the complexities of managing stakeholders. They discuss the significance of understanding organizational structures and power dynamics. Practical tools like the 'stakeholder canvas' and effective communication strategies are highlighted for building rapport. The duo emphasizes collaboration and viewing stakeholders as partners, enhancing product roadmapping and fostering trust through openness. Get ready to transform your stakeholder management approach!
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Intro
00:00 • 4min
Mastering Stakeholder Dynamics
03:49 • 16min
Building Rapport for Effective Meetings
19:38 • 5min
Understanding Ownership in Product Management
25:02 • 4min
Engaging Stakeholders with Openness and Collaboration
28:34 • 2min
Collaborative Stakeholder Management
30:43 • 12min