5 Genius Business Tactics Turning Broke Authors Into Millionaires

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Mar 4, 2024

Discover the five innovative tactics transforming broke authors into millionaires. From James Patterson's hit-making formula to Jack Carr's bold product placements, these strategies redefine literary success. Learn how Steve Rinella turned content into a $100 million brand and how Hugh Howey emerged as a self-publishing icon. Explore unique monetization approaches, including affiliate marketing and merchandising. Plus, uncover the power of strategic networking in building profitable author-entrepreneur partnerships.

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ANECDOTE

Beyond Books

Ryan Holiday's Daily Stoic newsletter, featuring merchandise and a unique coin, has out-earned his book sales.
This demonstrates how authors can diversify income beyond traditional book revenue.

question_answer

ANECDOTE

Patterson's Productivity

James Patterson, a prolific author, uses co-authors to publish numerous books annually, building a recognizable brand.
This assembly-line approach has made him extremely wealthy, demonstrating a business-minded approach to authorship.

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ANECDOTE

Carr's Content-Commerce

Former Navy SEAL Jack Carr integrates product placements into his novels and promotes them via affiliate links on his website.
This leverages the main character's aspirational lifestyle to drive sales, demonstrating how authors create content-commerce synergy.

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Innovative Strategies in Publishing and Authorship

01:36 • 12min

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Marketing Genius in Storytelling and Wealth Management Insights

13:55 • 3min

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Monetizing Literature: The Intersection of Authorship and Affiliate Marketing

16:33 • 3min

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From Author to Entrepreneur: The Meat Eater Success Story

19:16 • 2min

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Navigating Niche Success in Publishing

21:38 • 16min

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The Intersection of Literature and Entrepreneurship

37:10 • 2min

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The Power of Strategic Networking

The Terminal List follows James Reece, a Navy SEAL commander, who is left to grapple with the deaths of his crew and several others in a mission that went horribly wrong. As Reece delves deeper into the events, he uncovers a complex and dark plot involving the American government. Driven by a desire for revenge and justice, Reece sets out to avenge the deaths of his comrades. The book is known for its intense action, detailed military components, and the emotional depth of its characters, making it a compelling read in the military action genre.

Atomic Habits

James Clear

Atomic Habits by James Clear provides a practical and scientifically-backed guide to forming good habits and breaking bad ones. The book introduces the Four Laws of Behavior Change: make it obvious, make it attractive, make it easy, and make it satisfying. It also emphasizes the importance of small, incremental changes (atomic habits) that compound over time to produce significant results. Clear discusses techniques such as habit stacking, optimizing the environment to support desired habits, and focusing on continuous improvement rather than goal fixation. The book is filled with actionable strategies, real-life examples, and stories from various fields, making it a valuable resource for anyone seeking to improve their habits and achieve personal growth.

American buffalo

In Search of a Lost Icon

Steven Rinella

In 'American Buffalo: In Search of a Lost Icon', Steven Rinella takes readers across the continent to explore the buffalo’s past, present, and future. The book visits sites such as the Bering Land Bridge, buffalo jumps used by Native Americans, and the Detroit Carbon works, a plant that processed buffalo bones into various products. Rinella’s storytelling combines outdoor adventure with historical, biological, and environmental observations, highlighting the significant role the buffalo has played in shaping American identity.

Wool

Hugh Howey

In 'Wool', the first book of the Silo series, Hugh Howey depicts a dystopian future where humanity lives in a self-sustaining underground silo. The story follows Sheriff Holston and later Juliette, a mechanic turned sheriff, as they uncover the sinister truths and conspiracies within the silo. The novel delves into the lives of the silo's residents, who are kept in the dark about the true state of the outside world, and the harsh punishments for those who express a desire to leave. The book is known for its suspenseful and engaging narrative, exploring themes of survival, hope, and the quest for truth in a confined and controlled environment.

The Almanack of Naval Ravikant

A Guide to Wealth and Happiness

Naval Ravikant

Eric Jorgenson

Tim Ferriss

The Almanack of Naval Ravikant is a compilation of Naval's thoughts on fundamental principles for happiness, wealth creation, decision-making, and personal growth. The book distills his insights from the last ten years into practical advice, guiding readers on how to walk their own unique path toward a happier, wealthier life. It emphasizes the importance of compound interest, leveraging resources, and productizing oneself. The book also delves into key aspects of life, including relationships, health, and purpose, offering a holistic approach to wealth and happiness.

Episode 558: Shaan Puri (https://twitter.com/ShaanVP) and Sam Parr (https://twitter.com/theSamParr) break down the 5 genius business tactics that have turned broke authors into millionaires.

Want to see Sam and Shaan’s smiling faces? Head to the MFM YouTube Channel and subscribe - http://tinyurl.com/5n7ftsy5

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Show Notes:

(0:00) Intro

(3:00) James Patterson's hit-making formula

(11:30) Jack Carr's shameless product placement

(17:00) Steve Rinella's $100M content to commerce play

(22:30) Other $20M - $50M authors

(26:00) The genius of the Navalmanack

(29:00) How Hugh Howey became self-publishing's unlikely hero

(38:30) James Clear's new habit app

(43:00) The super networking tactics of Andrew Wilkinson

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Links:

• Daily Stoic - https://dailystoic.com/

• Stratemeyer Syndicate - https://stratemeyer.org/

• Jack Carr - https://www.officialjackcarr.com/books/

• Meateater - http://meateater.com/

• Navalmanack - https://www.navalmanack.com/

• Wool - https://hughhowey.com/books/wool/

• Goodreads - http://goodreads.com/

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Check Out Sam's Stuff:

• Hampton - https://www.joinhampton.com/

• Ideation Bootcamp - https://www.ideationbootcamp.co/

• Copy That - https://copythat.com

• Hampton Wealth Survey - https://joinhampton.com/wealth

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Check Out Shaan's Stuff:

Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd

My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

Past guests on My First Million include Rob Dyrdek, Hasan Minhaj, Balaji Srinivasan, Jake Paul, Dr. Andrew Huberman, Gary Vee, Lance Armstrong, Sophia Amoruso, Ariel Helwani, Ramit Sethi, Stanley Druckenmiller, Peter Diamandis, Dharmesh Shah, Brian Halligan, Marc Lore, Jason Calacanis, Andrew Wilkinson, Julian Shapiro, Kat Cole, Codie Sanchez, Nader Al-Naji, Steph Smith, Trung Phan, Nick Huber, Anthony Pompliano, Ben Askren, Ramon Van Meer, Brianne Kimmel, Andrew Gazdecki, Scott Belsky, Moiz Ali, Dan Held, Elaine Zelby, Michael Saylor, Ryan Begelman, Jack Butcher, Reed Duchscher, Tai Lopez, Harley Finkelstein, Alexa von Tobel, Noah Kagan, Nick Bare, Greg Isenberg, James Altucher, Randy Hetrick and more.

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Home Top podcasts Popular guests

5 Genius Business Tactics Turning Broke Authors Into Millionaires

Beyond Books

Patterson's Productivity

Carr's Content-Commerce

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Other episodes you might enjoy:

• #224 Rob Dyrdek - How Tracking Every Second of His Life Took Rob Drydek from 0 to $405M in Exits

• #209 Gary Vaynerchuk - Why NFTS Are the Future

• #178 Balaji Srinivasan - Balaji on How to Fix the Media, Cloud Cities & Crypto

• #169 - How One Man Started 5, Billion Dollar Companies, Dan Gilbert's Empire, & Talking With Warren Buffett

• ​​​​#218 - Why You Should Take a Think Week Like Bill Gates

• Dave Portnoy vs The World, Extreme Body Monitoring, The Future of Apparel Retail, "How Much is Anthony Pompliano Worth?", and More

• #218 - Why You Should Take a Think Week Like Bill Gates