The GaryVee Audio Experience Why Being Salesy Hurts Your Chance of Profiting
Mar 22, 2021
Discover the secret to successful selling on social media: stop trying to sell! Learn how to provide value and build trust with your audience before making a pitch. Too many 'right hooks' can make your audience wary. Focus on creating a community that believes in your brand first, and the sales will follow. Engage strategically for genuine connections that lead to profitability!
AI Snips
Chapters
Books
Transcript
Episode notes
Jab, Jab, Jab, Right Hook
- Provide value and build trust before selling on social media.
- Avoid constant selling, which can deter your audience.
Value-Driven Content
- Gary Vaynerchuk attributes his success to providing value without expectation of immediate return.
- Most content is selfishly focused on immediate sales rather than brand building.
The Decline of Email Marketing
- Gary Vaynerchuk recalls having 90% email open rates in the early days of email marketing.
- He contrasts this with today's much lower rates due to rampant spamming and selling.
