This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose Is Google Primed to Buy Reddit? (468)
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Feb 21, 2025 Exploring Reddit's troubling stock drop, the hosts discuss whether Google's algorithm could lead to an acquisition of the platform. They dive into the rise of episodic content and the importance of partnering with creators instead of going solo. There's also a humorous take on AI's potential to reshape the future of search, plus insights into the evolving landscape for content creators. Rants about the Associated Press and MLB's robo-umpires add spice to the conversation, while nostalgia for 80s music brings a light-hearted touch.
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KFC's Move
- Kentucky Fried Chicken is moving its headquarters from Louisville, Kentucky to Plano, Texas.
- The hosts joke about the name change implications.
Reddit's Reliance on Google Search
- Reddit's stock dropped after weaker user growth, partially attributed to Google's algorithm changes.
- This raises concerns about the impact of search algorithms on platforms reliant on SEO.
Google's Potential Acquisition of Reddit
- Joe Pulizzi suggests Google might be intentionally suppressing Reddit in search results to acquire them.
- Robert Rose agrees, suggesting Google could leverage Reddit's data for AI or search.