The Impulsive Thinker
Personal Branding for Entrepreneurs: You Are the Brand
Nov 30, 2023
The podcast discusses personal branding for entrepreneurs, emphasizing its importance from the beginning. It highlights how personal reputation and brand attract clients and lead to recurring business. The speaker encourages entrepreneurs to define their brand early on and leverage it throughout their career. The episode also explores the impact of personal branding on decision-making and attracting clients and team members.
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Quick takeaways
- Treating yourself as a business, providing value, and embracing personal branding are crucial for success in both professional sports and entrepreneurship.
- Entrepreneurs should prioritize their personal brand from the beginning, as it is what attracts and retains clients, even after they sell their company.
Deep dives
Players as their own business
In this podcast episode, the host interviews former NFL player Josh Martin, who highlights the importance of players treating themselves as their own business both on and off the field. This means running themselves as a business in a collaborative way to add value to the team's success. Just like in entrepreneurship, if players don't provide value, they won't be able to stay in the business. Additionally, each player is their own brand, emphasizing the need for personal branding to communicate values, behaviors, and purpose in order to establish a strong reputation and attract recurring business.
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