Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

Hala Taha: Turn Your Podcast into the Most Powerful Marketing Asset in Business | Marketing | YAP Live

24 snips
Jul 25, 2025
Guest
Nathan Barry
Nathan Barry, host of The Nathan Barry Show, shares his insights on turning podcasts into powerful marketing tools. He discusses effective sponsorship strategies, emphasizing the value of host-read ads. Hala Taha unveils her growth tactics for YAP Media and how to use LinkedIn for podcast promotion. The duo reveals innovative monetization techniques, including optimizing content for SEO and leveraging paid interviews. Their conversation highlights the importance of storytelling in securing sponsorships and enhancing listener engagement.
Ask episode
AI Snips
Chapters
Transcript
Episode notes
ADVICE

Full Catalog Dynamic Ad Insertion

  • Use full catalog dynamic ad insertion to monetize every download, old and new.
  • This requires removing old ads and adding dynamic markers across all episodes.
INSIGHT

Long-Term Deals Create Value

  • Prioritize long-term sponsorship deals to create scarcity and higher value.
  • Flexible, creative campaigns beyond traditional ads boost revenue significantly.
ADVICE

Leverage LinkedIn DM Retargeting

  • Use LinkedIn DM retargeting to follow up with post engagers and boost webinar signups.
  • This approach achieves higher conversion than relying on post clicks alone.
Get the Snipd Podcast app to discover more snips from this episode
Get the app