
Distribution First
Quick Hit: 3 AI Tools (And Workflows) to Speed Up Content Repurposing
Nov 16, 2023
Guest Mason Cosby, former content manager at Sales Assembly and content expert at Scrappy ABM, shares his experience using AI tools to speed up the content creation process. He discusses using Chat GPT to maintain a consistent brand voice and tone on LinkedIn, repurposing content efficiently by utilizing voices within the company, and the time involved in transcribing, editing, and creating blog content.
07:35
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Quick takeaways
- The speaker uses AI tools like POTS squeeze, Descript, and Chat GBT to efficiently repurpose podcast content into various forms, such as blog content, social media posts, and YouTube videos.
- They train Chat GBT to align with the brand voice and tone of Sales Assembly, ensuring consistency and high-quality content creation while utilizing feedback from LinkedIn performance to further improve the content.
Deep dives
Repurposing Podcast Content
The speaker discusses their process for repurposing podcast content into various forms, including blog content, social media posts, and YouTube videos. They use tools like POTS squeeze for transcription and show notes, Descript for video editing, and Chat GBT to train a specific brand voice. By using timestamps, they quickly group clips together for editing and embed them in the blog. They also utilize the transcript and timestamps to create blog content using Chat GBT, focusing on specific keywords and points. The speaker emphasizes the efficiency and cost-effectiveness of this repurposing process, with less than $30 a month spent on the necessary tools.
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