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Finding Our Way
43: Leading Enterprise UX for LEGO Group (ft. Rebecca Nordstrom)
Mar 9, 2024
Rebecca Nordstrom from LEGO Group discusses implementing UX in manufacturing, measuring success in user adoption, leading design across continents, and supporting internal applications for the supply chain. The podcast explores the challenges of balancing playful experiences with supply chain demands, understanding shadow IT for user needs, team growth, design-product partnership, contrasting design leadership in the US and Denmark, and building a design community of practice at LEGO.
49:56
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Quick takeaways
- Merging UX with factory workflows at Lego is essential for creating enjoyable experiences for factory workers.
- Collaboration with product teams and domain expertise integration are crucial in designing digital products for internal Lego operations.
Deep dives
Designing UX for Manufacturing Operations at Lego
Rebecca Nordstrom discusses leading the software design team at Lego responsible for intricate manufacturing operations, emphasizing merging UX with factory workflows, measuring user adoption success, and contrasting North American and European design leadership.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode